Data Solutions Built for the GCC

From behavioral audiences to geospatial intelligence, footfall attribution to full-funnel campaign services — Maddict offers the complete stack for data-driven marketing in the region.

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Solution 01

Audiences

Unlock the power of your data — from first-party to behavioral.

Unlock the power of your first-party data or immediately activate one of our location-based, behavioral, and demographic audiences to start achieving your campaign goals. Maddict audiences are customizable, scalable, and refreshed daily — keeping your targeting sharp as the market moves. Whether you're chasing high-intent shoppers, building lookalikes of your best customers, or assembling precision micro-segments, you'll find the right reach in our catalog. Push to any DSP via API, or partner with our managed service team to run campaigns end to end across the GCC.

Targeting Types

01Pre-built Behavioral Data

02Custom Built Behavioral Data

03Zero Party Data (from surveys)

04Healthcare Data

Activation Options

Self-service

push your audiences to DSP of your choice

Managed service

we curate and service your campaigns

Solution 2

Geospatial Intelligence

Turn location data into competitive advantage.

Retailers and businesses can now harness the power of location data to gain deep, actionable insights across every stage of the value chain — or enhance their existing first-party data for even greater precision.

Which brands are gaining or losing market share nationally, regionally, or at the store level?
What is our brand's market share within a specific category?
Who are our top competitors in each city or region?
Who are our most loyal customers — and where do they live?
Are our customers loyal to only our brand, or do they explore competitors?
How frequently do our competitors' loyal customers visit our locations?

Solution 3

Maddict Surveys

Always-on consumer discovery, powered by real behavior.

Unlock always-on consumer discovery with our proprietary solution that seamlessly blends non-incentivized surveys and real-world behavioral data — across app, web, and location — to deliver unmatched insights.

Competitive Analysis
Brand Presence & Awareness
Ad Testing
Engage customers & prospects in concepts before you scale
Customer Retention
Out of Home Impact Studies

Solution 4

Footfall Attribution

Connect your campaigns to real-world foot traffic.

Footfall attribution connects the dots between your marketing campaigns and real-world visits — so you can see which channels, messages, or offers are actually driving customers into your physical locations. By linking ad exposure to in-store traffic, it empowers brands to optimize spend, prove ROI, and turn online engagement into offline action.

Footfall attribution = Placelift
Proprietary technology
Privacy first — PDPL compliant

Solution 5

OOH Ad Effectiveness

Measure, retarget, and amplify your out-of-home campaigns.

Maddict collaborated with Seventh Decimal — the standardized OOH measurement system in the GCC — to provide comprehensive out-of-home analytics products that bridge the gap between physical advertising and measurable outcomes.

Brand Uplift Surveys
OOH Retargeting
Footfall Attribution
Integrate OOH with Mobile Advertising

Solution 6

Awareness, Consideration & DR Campaigns

Full-funnel campaign excellence across every screen.

Total success for your campaigns: preferred inventory access via our private marketplace for online, mobile, video/CTV, DOOH and audio. Brand safety is ensured through premium environments, market-leading targeting data and strict compliance with data protection regulations.

Private marketplace access: online, mobile, video/CTV, DOOH, audio
Brand safety through premium, verified environments
State-of-the-art creative solutions for mobile and DOOH
Performance optimized for engagement, clicks, app-installs, leads, and sales

Solution 7

Automation

Streamline your campaigns with intelligent automation.

Eliminate manual workflows and accelerate time-to-market with Maddict's automation solutions. From audience segmentation to campaign activation and reporting, our platform automates repetitive processes so your team can focus on strategy and creative.

Automated audience building and refresh cycles
Scheduled campaign activation and optimization
Real-time reporting and alert triggers
API-driven workflow integration with your existing stack

Solution 8

Creative Solutions

High-impact creatives that capture attention and drive action.

Stand out in a crowded market with Maddict's creative solutions. We design and produce rich media, interactive, and dynamic ad formats optimized for mobile, DOOH, and CTV — all backed by data-driven insights to maximize engagement and conversions.

Rich media and interactive ad formats
Dynamic creative optimization powered by data
Mobile-first and DOOH-ready production
End-to-end creative strategy, design, and execution

Ready to Get Started?

Find the Right Solution for Your Campaign

Reach out to your account executive or email us at info@maddict.net

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